World Vision is dispatching a team of 3 aid workers from Beijing and other parts of China to quake-stricken Qinghai Province early today, local time. The team, invited by the government to participate in assessments of the damage, will take with them a limited amount of hygiene items as they seek to assess the full scope of needs.

Access into hard-hit Yushu County from the provincial capital will be a key challenge for the aid workers, all veterans of China's devastating earthquake in Sichuan 2 years ago.

According to Meimei Leung, who will lead World Vision's assessment team into the affected area, adequate shelter and warm clothing for children and families is a key concern, as average temperatures in the area have been hovering between -3 to 14 degrees Celsius.

Hygiene, medical and other health needs may be a critical area of need that World Vision can help fill, Leung said, based on early conversations with the Qinghai arm of the China Charity Federation, the government group that coordinates with aid agencies. China's Ministry of Civil Affairs says it is planning to send 5,000 tents, 50,000 quilts and 50,000 winter jackets to the affected areas.

Assessing conditions for the quake's youngest survivors will be World Vision's top priority: "Based what we learn on the ground, we will be moving quickly to meet the needs of children, particularly to help them establish a normal routine again and stay clear of dangerous rubble," said Leung. In addition to the hygiene items, the relief team is taking with them some child-friendly kits, with toys and drawing materials children can play with as their parents struggle to cope in the immediate aftermath.

World Vision will also be looking into reports of schools that have collapsed in the area. The aid group has been building schools in the area worst affected by the 2008 Sichuan quake, carefully adhering to national building standards so that children are safe when they go to school.

“With this quake there have been a series of aftershocks and this can be very frightening for children. It is important that they seek safety in earthquake proof buildings or open areas, away from hazardous buildings," said Victor Kan, World Vision’s humanitarian emergency director.

Reports are saying some 400 have died and the number is likely to increase as rescue workers begin digging through the rubble and 10,000 people have been injured.

"The quake struck at 7:49 am local time when most people were asleep, and many were trapped inside damaged buildings," she said.

World Vision first began working in China in 1982, and has reached a total of 2.1 million people affected by the 2008 Sichuan quake, including helping communities rebuild homes, schools and livelihoods. World Vision has also provided awareness raising activities for thousands of children and families in China about disaster safety, including earthquake safety, using cartoon books that teach children where to go, what to do and who to contact in order to save lives ahead of a disaster.