World Vision Australia

 

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Corporate social responsibility | What you can support | Involve your business | Tax deductibility | Resources



Australian businesses have the capacity to make an enormous contribution to our goal of alleviating poverty. Through a partnership with Australia’s largest and most recognised development aid agency, businesses can:

  • align their brand to effective solutions to global problems,
  • become active in specific area programs,
  • demonstrate their commitment to corporate social responsibility, both internally and externally, and
  • contribute to their triple-bottom-line reporting.

World Vision works with corporate Australia to empower people in developing countries by delivering aid through self-sustaining projects. Our partnership is vital.

The Corporate Engagement team at World Vision works with your company to understand your corporate culture and needs. We consider your current altruistic activities and available resources, and provide help to develop a suitable partnership.

Your contribution and level of involvement may vary, but every effort helps when transforming the lives of those living in extreme poverty or crisis.

Existing projects like micro-enterprise development projects and our Indigenous programs succeed because of your support.

Long-term projects – like Jetstar’s Starkids – can be developed to focus on specific communities. Together, Jetstar and World Vision are supporting families living in poverty in some of Jetstar’s international destinations; including Vietnam, Thailand and Indonesia.

Whatever your goal, you can pursue it with us.


Corporate social responsibility

Staff, stakeholders and society look favourably upon socially responsible companies. A strategic alliance with World Vision not only delivers benefits to communities, but also your business.

A 2005 study shows 92% of Australians believe great brands come from companies with values and ethics (Eye on Australia, Grey Worldwide). Consumers are increasingly likely to make purchasing decisions based on an affiliation with a good cause.

In addition to economic success, there are social and environmental expectations of your company. You can improve your corporate image and create strong relationships through your support of World Vision community projects.


What you can support

World Vision has identified a number of projects that need your support. By financially assisting one of our appeals, your contribution will go directly into implementing our proven, long-running programs.

  • Women empowering Women seeks passionate and socially-minded Australian women willing to come together to make a difference for maternal and child health. Maternal and child health are essential to the future of developing countries. Our experience shows that with the right resources, maternal deaths could be reduced by up to 80% and child deaths by up to 65%.
  • Our Government matching programs are approved by AusAID and funded to 75%. In order to raise the additional 25% we need your support.
  • World Vision’s Indigenous programs address our long-term commitment to attaining equality, respect, rights and justice for Indigenous Australians.
  • Micro enterprise development in communities without access to financial institutions provide entrepreneurial opportunity despite poverty. It is only with access to credit that small businesses can hope to improve their meagre income, employ people and expand.

In addition you can support the many World Vision projects that improve literacy and numeracy, health and sanitation and help communities break the cycle of poverty.

Involve your business

Your business can be involved in ways beyond providing financial support. Corporate sponsorship and cause related marketing positively promote your brand and products while financially assisting World Vision projects and campaigns.

You might like to consider:

  • Workplace Giving, where staff make individual pre-tax contributions to World Vision directly from their pay. Offering a staff-matching component to your Workplace Giving scheme greatly increases staff participation and belief in your organisation’s commitment to CSR. Such giving schemes provide an opportunity to be seen as an employer of choice. It also gives employees the chance to contribute to the social well-being of communities. You can get more info on this by downloading our Workplace Giving Employer Brochure.
  • Events. World Vision run regular events aimed at both the general public and corporate participants. Attending events can see staff sharing a vision and cementing bonds.

Tax deductibility

World Vision is a Public Benevolent Institution and operates two funds which have Deductible Gift Recipient (DGR) status with the Australian Tax Office.

Contact Corporate Engagement

GPO Box 9944
Melbourne VIC 3001
Tel: 1300 303 401
Fax: +61 3 9287 2425
Or use our online form

Testimonials


"Our partnership with World Vision achieves new avenues of branding, community participation and loyalty, as well as maximising involvement at a community level. The program has been beneficial in consolidating and reinforcing our marketing position."

Terri Cain, Marketing Manager Guardian Pharmacies Ltd.

"When our people engage in a pro bono project with World Vision, we share business expertise in ways that are directly relevant, while also gaining an understanding of how the not-for-profit sector operates and how World Vision makes a difference in our communities; it is a two way learning opportunity that adds real value to our partnership."

Kathryn Wightman-Beaven, National Manager PricewaterhouseCoopers Foundation.

Resources

  1. Corporate Brochure
    .pdf file (1.27 MB)
    Download
  2. Volunteering Overview
    .pdf file (681.88 KB)
    Download
  3. Workplace giving employer information
    .pdf file (3.01 MB)
    Download
Linking your product or brand with a particular cause is a powerful marketing strategy and opportunity to financially support and champion that cause. A study from 2003/04 showed 48% of consumers changed behaviour (switched brands, increased usage or tried or enquired about new products) as a result of a cause related marketing campaign.

Brand Benefits Survey, Business in the community, UK.