Updates
Update: July 2011
The project team has been supporting the craftswomen of the Witraltu Mapu Mapuche Cooperative as they work to secure a trading agreement with interested buyers. The buyers have indicated that there is huge export potential for the women’s indigenous crafts, which include weaving and basket making.
The co-op has also linked up with local fair trade networks with a view to exploring export opportunities as interest in their products grows.
Although they have had success in promoting their crafts at local trade fairs, efforts are now focused on markets outside of Chile, in other Latin American countries and also in Spain. With support from fair trade market consultants, the craftswomen are testing new products made with environmentally-friendly recycled materials to expand their range.
In the months ahead, the project team will help high school students in the Lota community establish a young entrepreneurs group and provide advice and management support for the Arts Association in San Carlos and the Alto Bio Beekeepers.
Update: March 2010
Small producers and cooperative members have participated in several fairs and seminars focused on fair trade, allowing them to demonstrate their products and gain exposure amongst fair trade networks.
Producers are also having success in finding markets for their products, including as exports for the Chilean pavilion at Expo 2010, held in Shanghai. These products were selected by a jury based on quality and design.
The project also facilitated the sale of products as corporate gifts through a third party enterprise.
Some commercial activity, however, was interrupted by the earthquake which struck in February, as many stores and markets where products are being sold were damaged.